Jay-Z celebrated the New Year by releasing the video for his next North American single "On To the Next One" right at Midnight December 31st.
The song didn't stand out to me on The Blueprint 3, other than the Justice sample, but now that I have a video to go with it, I must say... impressive. Stunning use of black and white photography, with subtle motion, metaphors, and abstraction. I am not the first to notice that this looks nothing like your normal "hip-hop" video. Nice work J, keep it up!
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